Intake was originally developed as a performance product: We were founded by athletes, for athletes, because we were tired of watching our most talented peers fall short of their potential. We didn’t believe in plateaus, yet we saw even the most committed hit a wall in their training. So, we picked up where the sports tech industry left off—with breathing. We took our inspiration from the Olympic athletes of the 1990s, and the hardcore athletes of today, who wore adhesive nasal strips to help boost their aerobic capacity. 

From there, we made something that was durable and versatile enough to withstand any sport or activity, and that opened the wearer’s airways enough to make a measurable impact. We launched the first Intake Band on Kickstarter in June 2019. With the help of nearly 3,000 backers, some talented friends and family, and a handful of investor capital, we started Intake Breathing in January 2020—and we’ve only become more committed to our pursuit to bring better breathing to everyone. In the following years, we worked with doctors, dentists, pediatricians, healthcare professionals, sleep experts, and countless wear testers to make Intake available to anyone looking to take control of their health.

A lot has changed since our first prototype, but the core of our brand is still the same—we’re small, we’re scrappy, and we’re forever progress-obsessed. And, now that we’re here, we’re more committed to your personal goals than ever. After all, we made Intake to help you go faster, fight harder, and push through—no matter how wide the plateau you may be up against.

We refuse to let you settle.